client
beam+lab
Project
joy, virtual idol
Service
Character Design
3D Fashion Garment
Digital Makeup
3D Accessories and Jewelry
The web3 company Beam+Lab comissioned me to imagine and create a digital girl to connect physical brands to the ditial world.
    To serve as a bridge, they envisioned a virtual idol. Joy is a young female character designed to seamlessly travel between the physical and digital worlds.
    Her look is youthful and vibrant, featuring fresh, organic makeup. Her clothing and tattoos reflect a fictive cultural roots, adding authenticity to her character. This project was all about blending the real and virtual worlds, and Joy perfectly embodies this concept with her unique and engaging design.

① Character


contact me ! Instagram Twitter
© byeyuzu 2024 — Lausanne, swiss